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The new wave of sophisticated, community and/or location aware, mobile services, have the potential to radically alter the mobile marketing landscape: providing more targeted and more relevant mobile marketing, as well as expanding the number and type of advertisers.
This panel will discuss the potentials and pitfalls of this new environment for consumers, carriers, agencies and brands.
Speakers :
-- Simon Davis
-- Marko Ahtisaari
-- Helen Keegan
-- Justin Davies
This was a great session. Was very impressed with Marko Ahtisaari and the things they are doing at Blyk. All the best mobile stuff seems to come from the same part of the world!
Dejah Meldem